Greenbelt Journals
An ongoing collaboration helping Greenbelt Journals refine their brand and bring their product to life through photography, video, and art direction.
Client:
Greenbelt Studios
Year:
2026
Industry:
Lifestyle / Consumer Products
Duration:
Ongoing
Services:
Brand Identity
Photography
Video Production
Overview:
Greenbelt Journals is a unique product built around a simple but powerful idea. Custom made journals designed for couples, with thoughtful prompts to help partners write about each other and grow their relationship together. The owner built a one of a kind journal building feature on the site that lets customers personalize their order. Our role was to come alongside that and help make sure the brand and visuals were ready to match the product.
Challenges:
The product itself is genuinely special but the visual identity needed to reflect that. A journal built around intimacy and connection has to feel warm, intentional, and personal without feeling generic. The photography and video had to do a lot of heavy lifting to communicate the feeling of the product before a customer ever holds one in their hands.
Conclusion:
We are currently producing a media kit and providing art direction to help shape the visual language of the brand ahead of launch. As the project grows, lifestyle photography will be added to bring the human side of the product to life and show real couples engaging with the journals the way they were designed to be used.
